We make our clients a lot of money with Meta & Google Ads.

Hi, I’m Ryan, the founder of Walker Media. After years of profitably managing millions of dollars in ad spend for my clients, I’ve built a system and team that systematically acquires customers using the internet’s leading ad platforms.

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A lot goes into generating sales with Meta & Google Ads.

Copywriting

Crafting compelling and clear messages is crucial to grab the audience’s attention and drive them to take the desired action.

Creative Ideation

Coming up with innovative and engaging ideas that evolve into eye-catching images and videos that stand out in the crowded digital space.

Platform Knowledge

In-depth knowledge of the features, limitations, and best practices of each advertising platform is essential for leveraging them effectively.

Market Research

Understanding the target audience, their needs, preferences, and behaviors is foundational for creating relevant and effective advertising.

Data Analysis

Analyzing performance data helps in optimizing campaigns, assessing ROI, and making informed decisions to improve results.

Landing Page Optimization

Ensuring that the landing page is optimized for conversions is crucial, as this is where the user will take the desired action.

Let us handle it all for you. No more wasted ad spend, and unprofitable campaigns.

Work with our team of expert digital advertising specialists who will handle all of the challenges of digital advertising to create profitable campaigns for your business. Unlock new revenue streams with scroll-stopping creative, data-focused media buying, and landing pages that convert.

How We Do It

It starts with scroll-stopping creative

In the crowded arena of digital advertising, capturing user attention is more challenging than ever. That’s where we come in.

We ideate and produce incredible digital advertising content into existence that drives awareness and conversions.

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How We Do It

Deployed with data-focused media buying

All of our clients are profitable. This is due to our rigorous tracking systems and singular focus on performance.

We prioritize profitability above all else, ensuring no other factors detract from this primary objective.

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How We Do It

To landing pages that convert

The ad sells the click. The landing page sells the product.

We write, design, and develop beautiful landing pages that educate the consumer on why your product/service is the best solution while reducing the consumer journey time. The result—decreased customer acquisition cost (CAC) and increased profitable ad spend.

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Why Us?

We replace expensive employees, unreliable freelancers, and overpriced agencies for one flat monthly fee.

We replace expensive employees, unreliable freelancers, and overpriced agencies for one flat monthly fee.

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Cost-Effective Alternative: Hiring a full-time advertising specialist with the necessary experience can easily cost upwards of $100,000 annually. That’s without even factoring in additional expenses like benefits and potential recruiting fees. With us, you benefit from a flat monthly fee without any hidden charges. It’s more predictable for your budget and offers great ROI.

Immediate Expertise: Searching for and training the right specialist can be a time-consuming process. With our team, you instantly tap into decades of experience, ensuring that you start witnessing results within just a few weeks.

Flexibility: Our contract is month-to-month, allowing you more flexibility compared to the long-term commitment that comes with hiring a full-time employee. As your business needs change, our services can adapt accordingly.

Holistic Approach: While many freelancers excel in one area, the digital advertising landscape demands a multifaceted approach. We not only handle media buying but also create compelling ad creatives and develop landing pages that convert. It’s a 360-degree solution that individual freelancers often can’t provide due to bandwidth constraints.

Continuous Oversight: Ad accounts manage and invest your hard-earned money, needing 24/7 attention. Freelancers, being individuals, might not always be available. Our team ensures that your accounts are constantly monitored, ensuring no opportunity is missed.

Reliability & Backup: Life happens. If a freelancer falls ill or is unavailable, who’s there to back up your campaigns? With us, you have an entire team ensuring there’s no downtime. Your campaigns will always be in good hands.

Transparent Cost Structure: Many advertising agencies charge performance fees based on percentages, whether it’s a portion of the revenue or the ad spend. This not only introduces unpredictability into your monthly costs but, as your business scales and spends more, these percentage-based fees can become astronomical. With us, you have a transparent, flat monthly fee. You know exactly what you’ll be paying each month, ensuring that our fees never hinder your scaling efforts or cut deeply into your profits.

All-Inclusive Service: Often, agencies will charge separately for various services, leading to a fragmented and expensive process. With us, all the services you need – from creative ideation to landing page development – are bundled under one comprehensive fee.

Prioritizing Your Profitability: We understand the importance of margins for your business. Unlike other agencies that might prioritize ad spend or revenue, our primary focus remains on your profitability, ensuring every dollar spent maximizes returns.

Absolutely! We believe in the value we deliver and stand by the quality of our service. If you’re not satisfied with our service within the first 30 days, we offer a full money-back guarantee. Our confidence in exceeding your expectations is so high that we provide this guarantee to ensure your utmost peace of mind.

Our digital advertising specialists are seasoned experts, each boasting a minimum of five years of experience in digital advertising and growth marketing. The recruitment process we’ve established is notably rigorous, ensuring that we only hire the best of the best. Once they join our team, I personally train every single one of them, imparting all the knowledge I’ve accumulated over the years. This, combined with their already vast experience, turns them into lethal advertisers. As a team, we collaborate, share insights, and work together to ensure success for all of our clients.

The timeline for sales and results can vary. Some of our clients witness sales on the very first day of their campaign launch, while for others, it might take up to 45 days. While we can’t guarantee immediate sales, we can assure you of our commitment to a process of continuous iteration and improvement. Over the years, we’ve honed a methodology that takes campaigns from zero sales and transforms them into robust profit engines. Our strategies may sometimes yield immediate results or might require a few weeks of tweaking and testing, but rest assured, we persistently test and optimize until the results are pouring in.

Day 1-14: Our journey begins with a comprehensive understanding of your business. Through a kick-off call, we dive deep into your products, market, and objectives. This foundational step forms the bedrock of a robust, customized launch strategy.

Day 14: Two weeks in, we circle back for a strategy review call. Once we’ve aligned and received your approval, we kickstart the campaign’s build phase. Adjustments are made on the fly if needed.

Day 14-21: Depending on your assets, this phase entails aggregating creative elements and building the campaign. If you possess creative assets, we’re looking at a 7-day window to get things up and running. Otherwise, we allocate 14 days for a complete creative process. We also dive deep into your analytics, ensuring accurate conversion tracking. We fine-tune existing analytics tools and ensure sophisticated setups, like Meta’s Conversion API, are on point, enhancing your campaign’s overall performance.

Day 21-28+: The rubber meets the road with the campaign launch. Data flows in, and we’re right there analyzing and optimizing, ensuring every move is towards profit maximization. Regular performance review calls keep us aligned and informed on evolving strategies.

Ongoing Meetings: Once the campaigns are rolling along, we switch gears into analysis. Every week or other week, depending on your package, we convene, dissecting performance data, strategizing, and ensuring we’re in sync with market trends.

Combatting Ad Fatigue: As your campaign matures, we’re vigilant about creative fatigue. Leveraging real-time data, we guide our creative teams to refresh ad content, ensuring it remains engaging.

Rinse & Repeat: Our approach is iterative. We perpetually cycle through analysis, optimization, strategy development, and launch, ensuring you always experience growth and profitability.

In a nutshell, we turn strangers into customers and customers into repeat buyers—over and over again. We’re not just executing campaigns; we’re building a growth engine for your business.

Our approach is straightforward yet effective. We operate as a close-knit team of expert professionals, each handling a specific set of clients. This ensures dedicated attention and high-quality service for each client we partner with. Our team collaborates, sharing insights and expertise to tackle unique challenges across our client portfolio. We deliberately manage our client intake, only accepting new projects when we have the capacity to fully commit to them. This strategy enables us to offer our services at a reasonable price, ensuring we never compromise on quality or overextend our resources. Our focus is on delivering exceptional value to a select group of clients rather than spreading ourselves too thin.

We've helped hundreds of businesses grow with Meta & Google Ads.

The Creative

To ensure the highest possible ROI for our campaigns, we tested hundreds of creative variations for each stage of the funnel. This included dozens of messaging variants, imagery, and video combinations. Through this rigorous testing process, we were able to identify top-performing assets that drove down the cost per webinar sign-up from $70 to under $12 per lead (a 82% decrease in costs). This process led to us identifying the top-performing asset types and creating a playbook for high-conversion ads tailored to the client's brand. We're now using this playbook to craft new assets, enabling us to rapidly scale the account.

The Landing Page

Through a series of successful launches, we employed advanced analytics tools to meticulously identify and enhance every potential shortcoming of our initial landing pages. As a result, we achieved outstanding landing page conversion rates ranging between 28% to 37% for our webinar sign-up pages. These impressive rates not only fortified the profitability of our campaign but also reduced the cost per registrant. Leveraging both on-page data and insights from paid media tests, we pinpointed the most effective messaging to feature on our pages.

The Media Buying & Results

Our team diligently implemented our systematic approach for campaign testing and refinement. We began by identifying the optimal audiences for this program, focusing on individuals with relevant industry occupations and exploring over 25 diverse interest groups. This effort led to pinpointing a high-converting audience segment that significantly surpasses the average. Building on this success, we crafted a tri-tiered campaign structure that consistently delivers a 5-6X Return On Ad Spend (ROAS) for our client each month. Here is what Scottie had to say about our work.

The Creative

Our campaign's creative elements were instrumental in driving growth. Initially, animations and static images garnered favorable responses. But as our efforts scaled, user-generated content (UGC) became the primary medium of engagement. Today, we adopt a dynamic approach by blending UGC with our time-tested animations and static images, optimizing performance for a significant monthly ad spend. Each visual is perfectly complemented by rigorously tested ad copy to ensure message clarity and engagement.

The Landing Page

For our landing pages, a one-size-fits-all approach was out of the question. Instead, we designed pages specific to the audience segments we aimed to captivate. A prime example of this targeted approach is our "curex vs shots" campaign. The success of this landing page lies in its precise identification and resolution of a significant consumer pain point, showcasing how Curex provides an unparalleled solution.

The Media Buying & Results

Starting from a modest five-figure ad spend, our team worked relentlessly, experimenting with diverse media buying strategies. Recognizing the brand's varied customer segments and the need for distinct communication, we employed varied campaign structures. For instance, we launched the "curex vs shots" campaign aimed at frequent allergy clinic visitors and a separate "curex for kids" campaign for parents, each with its unique media buying strategy. Our success on Meta Ads opened doors to TikTok, where we amplified our presence, scaling from zero to a monthly ad spend of $100,000+, all the while maintaining profitability. With the brand offering subscription products, our goal isn't solely based on Return On Ad Spend (ROAS). We focus on a set customer acquisition cost, which we consistently outperform, even with six-figure monthly spends.

The Creative

For an esteemed brand like Watches of Switzerland, where variety is vast, managing the sheer volume of creative assets became just as pivotal as the design process itself. With a diverse product line and simultaneous multi-brand campaigns, it was crucial to strategically place each creative on paid social platforms. The heart of our campaign success stemmed from exquisite static imagery, notably through carousel ads, showcasing a spectrum of products. These visual delights were further enriched with captivating video ads sourced directly from the partner brands.

The Landing Page

Given the brand's association with an array of luxury names, each campaign was tailored to a specific brand. The landing pages were architected not just to showcase, but also to strategically capture user data, guiding visitors through a curated selection of watches and jewelry. Selling luxury requires patience and finesse—it's a long play. Products, often priced from thousands to hundreds of thousands, necessitate multiple touchpoints before a purchase is made. Our landing pages hence transitioned into key data reservoirs, enabling us to retarget users based on the products they view, gently ushering them towards a purchase.

The Media Buying & Results

Navigating the media buying waters for a global public entity, intertwined with the crème de la crème of luxury brands, is no small feat. The precision needed in approving each line of ad copy, coupled with the intricate task of managing budgets across potentially ten campaigns concurrently, was challenging yet invigorating. Whether it was a broad national campaign, finely-tuned retargeting for multiple brands, or championing the global brand awareness campaign "Anytime. Anywhere." for the US market, our strategies stood the test. The proof? Our campaigns consistently yielded impressive returns on ad spend (ROAS), averaging between a commendable 2x to an outstanding 7x+ ROAS.

Get a world-class digital advertising team. Starting at $2,995 per month.

Essentials

$2,995/mo

  • $0-$25,000 Ad Spend Managed
  • Biweekly Performance Review Call
  • Max of 2 Ad Platforms Managed
  • Website Performance Consults
  • Strategic Ad Creative Guidance
  • Weekly KPI Reporting Email
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Growth

$4,995/mo

  • $0-$100,000 Ad Spend Per Month
  • Biweekly Performance Review Call
  • Max of 3 Ad Platforms Managed
  • Custom Landing Pages & A/B Tests
  • High-Performing Ad Creative
  • Weekly KPI Report Email
Book A Call

Scale

$7,995/mo

  • $100,000+ Ad Spend Per Month
  • Biweekly Performance Review Call
  • Max of 4 Ad Platforms Managed
  • Custom Landing Pages
  • High-Performing Ad Creative
  • Weekly KPI Report Email
Book A Call

Essentials

$2,995/mo

  • $0-$25,000 Ad Spend Managed
  • Biweekly Performance Review Call
  • Max of 2 Ad Platforms Managed
  • Website Performance Consults
  • Strategic Ad Creative Guidance
  • Weekly KPI Reporting Email
Book A Call

Growth

$4,995/mo

  • $0-$100,000 Ad Spend Per Month
  • Biweekly Performance Review Call
  • Max of 3 Ad Platforms Managed
  • Custom Landing Pages & A/B Tests
  • High-Performing Ad Creative
  • Weekly KPI Report Email
Book A Call

Scale

$7,995/mo

  • $100,000+ Ad Spend Per Month
  • Biweekly Performance Review Call
  • Max of 4 Ad Platforms Managed
  • Custom Landing Pages
  • High-Performing Ad Creative
  • Weekly KPI Report Email
Book A Call